Taking Christ into the digital 'streets' (News Release)
August 19, 2014
The 750th and final episode of The Good Catholic Life radio program
June 13, 2014
Interview: EWTN News Nightly with Brian Patrick
September 25, 2014
Insights from Deacon Jim Kitchens at St. Elizabeth Ann Seton Parish in Fort Wayne, IN
December 1, 2013
This is an additional resource for readers of Transforming Parish Communications.
Insights from Deacon Jim Kitchens at St. Elizabeth Ann Seton Parish in Fort Wayne, IN (seasfw.org)
1. What did you do to promote Online Giving and to maximize parishioner enrollment?
Initially we had an information session after all five Masses. We explained the process and how to set it up. Our priests spoke of it in parish announcements for every Mass for a month. We made handouts from OSV available and still do. We also highly encourage it within our web site, new parishioner welcome packages and in all giving statements that go to our parishioners.
2. What have been the results of the Online Giving campaign?
We currently have 381 families who use on line giving. We would like to get this to 500. As well, we are in the beginning of a $9,500,000 Capital Campaign and we are using on line giving as a means to complete a 3 year pledge.
3. What feedback from your parish community have you received about your online giving program?
Feedback is very positive. Several families really prefer to use credit cards and this gives them points to use. We have almost zero complaints as the system and process is virtually safe. The parish has received an enormous benefit. Our collections are up considerably since On Line giving was introduced. Many of our folks are absent in the summer going to the lake areas. Our giving in the summer has been as strong as in the fall and winter. It has stabilized our income dramatically.
4. How much time/work does it take to manage the online giving program now? How much time/work did it take to launch the program? For reluctant parishes with scarce staffing, would you say the time/work investment was worth it?
It requires less than 15 min’s each Monday to bring in the on line giving to our systems and parish reporting. For the month end close we spend perhaps 30 minutes processing month end on line giving.
5. Any general advice or best practices that you would recommend to parishes that might launch an online giving program in 2014?
If your parish is like ours and is a young and use to on line bill paying and the like, there will be no problem introducing it. Actually young families are demanding it. For others, I would recommend addressing the fears that come about using technology to pay bills and make donations. Testimonials help and just demonstrating it to the parish as a way to encourage stewardship. One thing we strongly believe is that even if on line giving is their payment method, place a giving envelope in the offering each Sunday. The cost of envelopes is well worth the visible action of giving.